HD update

I've received clearance from the tower to purchase an HDTV. Luckily, Best Buy is offering a no-interest purchase option - you don't have to pay until January of 2011. Very nice. I'm looking at a Sony; been a Sony guy most of my days and their Bravia XBR lineup gets the best reviews:
http://reviews.cnet.com/flat-panel-tvs/sony-kdl-46xbr4/4505-6482_7-32468193.html?tag=pdtl-list

I'm looking at their model# KDL-52XBR4
Sony - BRAVIA XBR 52" 1080p Flat-Panel LCD HDTV

If it's good enough for Payton Manning, it's good enough for me.